An estimated 9% of revenue is being stopped by ad-blocking add-ons. This can rise to 50% or more for websites where the users are more technically capable. So what can you do about it?
So much has changed since I started building websites in the 1990’s. Back then we didn’t need to worry about white space, position of content, colour schemes and so on. Until CSS came along it was chaos on a grand scale. So what’s changed? Continue reading
If you have an online shop and you have lots of hits but few sales you may be suffering from common issues in the checkout process. Continue reading
As the years roll past I have redesigned many websites, both those I’ve created and those created by others. There are some really important steps to take before, during and after a website redesign. Continue reading
Do you know your PPL from your PPS? There are plenty of marketing terms that maybe even experienced marketers may not know. Continue reading