{"id":1997,"date":"2017-02-28T07:47:38","date_gmt":"2017-02-28T07:47:38","guid":{"rendered":"https:\/\/simonday.com\/web-design-news\/?p=1997"},"modified":"2017-02-28T07:47:38","modified_gmt":"2017-02-28T07:47:38","slug":"why-do-people-follow-and-then-unfollow-on-twitter","status":"publish","type":"post","link":"https:\/\/simonday.com\/news\/why-do-people-follow-and-then-unfollow-on-twitter\/","title":{"rendered":"Why do people follow and then unfollow on Twitter?"},"content":{"rendered":"<p>Have you ever wondered why your follow ratio hovers around a certain number, even though you have quite a few new followers? It&#8217;s a common problem with a few answers&#8230;<br \/>\n<!--more--><\/p>\n<h3># Your content<\/h3>\n<p>There are several things you can do that will harm your ability to gain or keep hold of new Twitter followers. This include:<\/p>\n<ul>\n<li>Endless automated &#8220;Thank you for following&#8221; tweets<\/li>\n<li>Nothing but re-tweets<\/li>\n<li>Sending out automated DM&#8217;s<\/li>\n<li>Other automated tweets like &#8220;XX people unfollowed me today&#8221;<\/li>\n<li>Your following ratio being well above your follow ratio<\/li>\n<li>Endlessly re-tweeting the same tweets over and over<\/li>\n<li>Your pinned tweet is months, or even years old<\/li>\n<\/ul>\n<p>So let me go through these with you&#8230;<\/p>\n<h3>Endless automated tweets<\/h3>\n<p>Any type of automated tweet sticks out a mile. The majority of people on Twitter know it&#8217;s automated. On some of the automated tools it even links to their own website to promote their tool.<\/p>\n<p>If your timeline is mostly &#8216;<strong><em>thanks for following<\/em><\/strong>&#8216; or &#8216;<strong><em>xx people unfollowed me<\/em><\/strong>&#8216; people will be much less likely to follow you or stay with you.<\/p>\n<p>A much nicer way of saying thank you is to &#8216;like&#8217; some of their latest tweets, or re-tweet their pinned tweet, or even some of their other good tweets. Yes that can take time but you&#8217;re much more likely to keep a follower if you&#8217;ve taken the time to look at their account, rather than automating a reply that\u00a0the majority know is a bot doing the work for you.<\/p>\n<h3>Endless Re-tweets<\/h3>\n<p>There is a ratio of tweets and retweets that works well. The ratio is 80% tweets and 20% retweets.<\/p>\n<p>Some\u00a0people use retweeting as a way to buff up their tweet numbers, with nothing but constant retweeting. This can stand out as something fishy.<\/p>\n<p>There are tools that automate retweeting so again, it can make your account look fake or spammy.<\/p>\n<p>If you&#8217;re struggling for content then <a href=\"https:\/\/en.wikipedia.org\/wiki\/RSS\" target=\"_blank\">RSS feeds<\/a> and <a href=\"https:\/\/en.wikipedia.org\/wiki\/Google_Alerts\" target=\"_blank\">Google alerts<\/a> can be a good way to source fresh content relating to your business or interests.<\/p>\n<p>People are more likely to be interested in your opinions, rather than retweeting others.\u00a0I tend to check the last several tweets of new followers and won&#8217;t follow them back when they have nothing but retweets in those last several tweets.<\/p>\n<h3>Endless tweeting the same tweets<\/h3>\n<p>I do tweet out content I&#8217;ve tweeted before but I do so with long gaps between them, usually three to four weeks apart, and at a different times of the day.<\/p>\n<p>I do have one self-promotional tweet that sometimes goes out once a week and occasionally it gets commented on, even though they are days apart.<\/p>\n<p>Don&#8217;t constantly retweet the same tweets over and over. If you&#8217;re using scheduling tools, make sure the rescheduled tweets account for just 10 to 20% of that days tweets.<\/p>\n<h3>Automated Direct Messages (DM&#8217;s)<\/h3>\n<p>There is nothing worse than logging in each day to see dozens of automated DM&#8217;s from people thanking me for following them, asking if I can also like their Facebook or Instagram account or telling me I must immediately download their latest whatever.<\/p>\n<p>I have several accounts I manage. The DM&#8217;s from all of them are fed into a single column on <a href=\"https:\/\/simonday.com\/web-design-news\/top-reasons-why-you-should-be-using-tweetdeck\/\">Tweetdeck<\/a>. For every 200 direct messages I receive, only 1 or 2 out of those 200 are not automated, bot generated spam that simply put, wastes my time. If you really, really have to auto DM, then give me a reason to follow you on other channels, tell me why I need to download or check out your latest product.<\/p>\n<p>On Twitter chats someone will ask for more followers and I will follow them from several accounts. A few minutes later I receive the same automated spam several times for each of the accounts I followed them with. I will immediately unfollow from every account and block that user.<\/p>\n<p>Setting up any type of automated direct message will affect your follow rates.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever wondered why your follow ratio hovers around a certain number, even though you have quite a few new followers? It&#8217;s a common problem with a few answers&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1993,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[31],"class_list":["post-1997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-twitter"],"_links":{"self":[{"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/posts\/1997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/comments?post=1997"}],"version-history":[{"count":18,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/posts\/1997\/revisions"}],"predecessor-version":[{"id":2043,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/posts\/1997\/revisions\/2043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/media\/1993"}],"wp:attachment":[{"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/media?parent=1997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/categories?post=1997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/simonday.com\/news\/wp-json\/wp\/v2\/tags?post=1997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}