The average shopper has already done over half of their holiday shopping by December 10. Research plays an important part of purchasing with 78% of consumers using the internet for reviews before purchasing. So what can you do? Continue reading
Month: November 2015
Understanding viral content marketing
It is every marketers dream to have something they’ve created go viral. This isn’t an easy task to achieve so let’s look at some top tips for increasing your chances… Continue reading
When to post on Social Media
When to post on Social Media
Despite the fact that social media links are “nofollow” and do not directly affect SEO or search engine traffic, an effective social media strategy has many benefits… Continue reading
The Ultimate Cheat Sheet for Email Marketing
Email marketing has never been easy beast to control. With so many different devices and software to read emails it can be difficult to know the best way forward. So let’s look at some options together… Continue reading
How to use social media for small business
For any small business ‘time’ is a luxury that there is never enough of. So let’s see how you can get the most out of it in the least amount of time. Continue reading
How to measure social media success
Sometimes it is easy to see if your social media work is being successful (follower increases etc) but it can be difficult to know how your actual posts are doing and which ones are working. Continue reading
Ad blocking statistics and tips to keep your revenue
An estimated 9% of revenue is being stopped by ad-blocking add-ons. This can rise to 50% or more for websites where the users are more technically capable. So what can you do about it?
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Bad Web Design Vs Good Web Design
So much has changed since I started building websites in the 1990’s. Back then we didn’t need to worry about white space, position of content, colour schemes and so on. Until CSS came along it was chaos on a grand scale. So what’s changed? Continue reading
6 great ways to improve your online checkout process
If you have an online shop and you have lots of hits but few sales you may be suffering from common issues in the checkout process. Continue reading
20 step checklist BEFORE you launch a website re-design
As the years roll past I have redesigned many websites, both those I’ve created and those created by others. There are some really important steps to take before, during and after a website redesign. Continue reading