A/B testing is something I have used numerous times over the years but few realise the sheer power it contains. Let’s take a look at why and how… Continue reading
Category: Marketing
The Power of Visual Branding
Branding is an incredibly important part of your business. It isn’t just the logo you need to plan for carefully but the colour, typography and how visually appealing it is. Continue reading
12 secret Facebook marketing tips
This handy little infographic gives you 12 tips to stockpile ideas and boost your productivity on Facebook. Continue reading
The best times to tweet on Twitter
Do your tweets not seem to reach out as far as you thought it would? It could be that your content isn’t as engaging as you had hoped. Is it also possible that you’re tweeting at the wrong time of day?
Getting the time right is important. Targeting the age-group at the right time of the day (or night) will help you reach the people you’re hoping to attract. Continue reading
50+ Ways to improve your search engine rankings
Does your website some more web traffic? Do you need some help getting your site higher on the search engines?
Search engines like Google require the HTML/structure to be set out in a way that will make sense to the user. Even when that’s all done you then need to build upon that initial work with new content, social media promotion and so on… Continue reading
How mobile use varies across generations
There is no getting away from the fact that interacting with people and websites on mobiles is increasing rapidly.
But what are people doing across the age generations on their phones? Continue reading