So much has changed since I started building websites in the 1990’s. Back then we didn’t need to worry about white space, position of content, colour schemes and so on. Until CSS came along it was chaos on a grand scale. So what’s changed? Continue reading
If you have an online shop and you have lots of hits but few sales you may be suffering from common issues in the checkout process. Continue reading
As the years roll past I have redesigned many websites, both those I’ve created and those created by others. There are some really important steps to take before, during and after a website redesign. Continue reading
Do you know your PPL from your PPS? There are plenty of marketing terms that maybe even experienced marketers may not know. Continue reading
A/B testing is something I have used numerous times over the years but few realise the sheer power it contains. Let’s take a look at why and how… Continue reading
A responsive web design is a technique where your website will look just as good on a mobile as it does on a desktop. But why do you need to? Let’s take a look… Continue reading
This infographic from Apprenticeship Connect has compiled a great list of tips and tricks to land your dream apprenticeship! The infographic covers ways to find an apprenticeship, and then how to best present yourself. Continue reading
Colour plays a vital part in web design. Even the colours of a simple call to action button must be chosen carefully. Psychologists have suggested that colour impression can account for 60% of the acceptance or rejection of your product, service or web site. Continue reading
There has always been a multitude of formats you can use for your images but which format is right for which task can be a little daunting if you’re new to this. Continue reading
Branding is an incredibly important part of your business. It isn’t just the logo you need to plan for carefully but the colour, typography and how visually appealing it is. Continue reading